{"id":2145,"date":"2017-05-10T12:20:41","date_gmt":"2017-05-10T19:20:41","guid":{"rendered":"http:\/\/www.somethingyoushouldknow.net\/?p=2145"},"modified":"2017-05-10T12:25:14","modified_gmt":"2017-05-10T19:25:14","slug":"065-how-social-media-marketing-works-and-doesnt-work-the-story-behind-the-3-digit-security-code-on-credit-cards","status":"publish","type":"post","link":"https:\/\/www.somethingyoushouldknow.net\/065-how-social-media-marketing-works-and-doesnt-work-the-story-behind-the-3-digit-security-code-on-credit-cards\/","title":{"rendered":"065 How Social Media Marketing Works (and Doesn’t Work) & The Story Behind the 3-Digit Security Code on Credit Cards"},"content":{"rendered":"<section class=\"wpb-content-wrapper\">[vc_row][vc_column width=”3\/4″][vc_column_text]<iframe loading=\"lazy\" style=\"width: 100%; height: 200px; border: 0 none;\" src=\"https:\/\/art19.com\/shows\/7de7db7b-00fc-4dba-b5a0-8e84080dcb64\/episodes\/5d16e7d4-01f2-4bca-ac31-f9df070d8128\/embed\" width=\"300\" height=\"150\" scrolling=\"no\"><\/iframe>[\/vc_column_text][vc_column_text]The 3-digit security code on your credit card is for, well \u2013 security. But does it really do anything to keep you secure? We\u2019ll explore that on today\u2019s episode.<\/p>\n<p>Plus, social media marketing is supposed to be the way to go for brands who want to reach those desirable consumers. But does social media marketing work better than other forms of marketing? Marketing consultant Ed Keller, author <!--more-->of <a href=\"http:\/\/amzn.to\/2pBNaMP\">The Face-To-Face Book: Why Real Relationships Rule in a Digital Marketplace<\/a>\u00a0explains why social media marketing doesn\u2019t live up to the hype \u2013 AND what works better.<\/p>\n<p>Also, there is an interesting and somewhat strange relationship between your sense of direction and the likelihood that you will develop Alzheimer\u2019s Disease. It\u2019s worth knowing this if you have a bad sense of direction or have trouble visualizing a mental map.<\/p>\n<p>I hope you’ll consider subscribing\u00a0– then the podcasts come to you! Please go to iTunes and subscribe, rate and review the podcast on iTunes. Here is the link:\u00a0<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/something-you-should-know\/id1150124880\">https:\/\/itunes.apple.com\/us\/podcast\/something-you-should-know\/id1150124880<\/a>[\/vc_column_text][vc_column_text]<strong>RESOURCES FOR THIS EPISODE:<\/strong><\/p>\n<p>Source for story\u00a0about 3-digit credit card codes:\u00a0<a href=\"http:\/\/www.lowcards.com\/credit-cards-security-codes-40022\">http:\/\/www.lowcards.com\/credit-cards-security-codes-40022<\/a><\/p>\n<p>Amazon link for\u00a0Ed Keller’s book, The Face to Face Book:\u00a0<a href=\"http:\/\/amzn.to\/2q6xEXC\">http:\/\/amzn.to\/2q6xEXC<\/a><\/p>\n<p>Source for the story about Alzheimer’s disease:\u00a0<a href=\"http:\/\/www.menshealth.com\/health\/earliest-sign-of-alzheimers\">http:\/\/www.menshealth.com\/health\/earliest-sign-of-alzheimers<\/a>[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][vc_column_text][\/vc_column_text][vc_empty_space][mk_image src=”http:\/\/www.somethingyoushouldknow.net\/wp-content\/uploads\/ed-keller-1.jpg” image_size=”medium” target=”_blank” title=”Ed Keller” caption_location=”outside-image” align=”center”][vc_empty_space][mk_image src=”http:\/\/www.somethingyoushouldknow.net\/wp-content\/uploads\/ed-keller-book.jpg” image_size=”medium” link=”http:\/\/amzn.to\/2pzYPc9″ target=”_blank” title=”Click to Buy at Amazon” caption_location=”outside-image” align=”center”][\/vc_column][\/vc_row]\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=”3\/4″][vc_column_text][\/vc_column_text][vc_column_text]The 3-digit security code on your credit card is for, well \u2013 security. But does it really do anything to keep you secure? We\u2019ll explore that on today\u2019s episode. Plus, social media marketing is supposed to be the way to go for brands who want to reach those desirable consumers. But does social media […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[285],"tags":[],"class_list":["post-2145","post","type-post","status-publish","format-standard","hentry","category-podcasts"],"_links":{"self":[{"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/posts\/2145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/comments?post=2145"}],"version-history":[{"count":4,"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/posts\/2145\/revisions"}],"predecessor-version":[{"id":2151,"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/posts\/2145\/revisions\/2151"}],"wp:attachment":[{"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/media?parent=2145"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/categories?post=2145"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.somethingyoushouldknow.net\/wp-json\/wp\/v2\/tags?post=2145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}